About the brand

45Rpm

45RPM is a Japanese clothing brand founded in 1977. The brand distinguishes itself through its commitment to quality and authenticity of its products, placing a particular emphasis on craftsmanship. Initially focused on denim, 45RPM has become known for its natural dyeing techniques, particularly indigo, and its use of traditional Japanese fabrics. Each piece is meticulously crafted, often by hand, to ensure durability and aesthetics. 45RPM's philosophy is based on a slow and respectful approach to fashion, valuing simplicity, functionality, and emotional connection with clothing.