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CUBE BY MAX MARAat PARIS

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About the brand

Cube By Max Mara

Year of creation

2008

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Max Mara The Cube is a line launched in 2008 and focused on padded jackets. More than just a collection, it is an integrated system of coats and accessories. Its innovative design has been recognized as a “cult object” and exhibited in prestigious institutions such as the Berlin State Museums and the Fashion Institute of Technology in New York in exhibitions dedicated to fashion and technology. The line also stands out for its use of Cameluxe padding, which represents a milestone in responsible fashion by giving existing materials a second life.