Diadora

Description

Diadora, founded in 1948 by Marcello Danieli in Caerano di San Marco, Italy, started out as a manufacturer of mountain and workwear items. The company quickly gained a reputation for its high-quality shoes. In the 1960s, Diadora diversified into sport shoes, including those for skiing, tennis, and later football, collaborating with famous athletes to promote its products. Technological innovations and the brand's distinctive design allowed Diadora to establish itself in the global market. Today, Diadora continues to combine Italian craftsmanship tradition and sports innovation while committing to quality and durability.