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Paris, 42 Rue Du Dragon
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Founder
Dean et Dan Caten
Year of creation
1995
Origin
Canada
Others Brands of the group
DSQUARED2 is a fashion brand founded in 1995 by Canadian twins Dean and Dan Caten. Before launching their own brand, they gained experience working with houses such as Ports 1961 and Versace. Their label is known for merging Italian sophistication with North American boldness, blending elements of haute couture and streetwear influences. The first men's collection was presented in Milan in 1995 and quickly caught the attention of fashion critics and celebrities. DSQUARED2 became famous for its provocative approach, with spectacular fashion shows and collaborations with cultural icons like Madonna and Lenny Kravitz. The duo also diversified their offerings with women's clothing collections, accessories, and shoes, all while maintaining a strong foothold in the luxury sector.