About the brand

Eram

Eram is a French shoe brand that was founded in 1927 in Trélazé, near Angers, by Albert-René Biotteau. Initially, the company specialized in the production of wooden clogs before diversifying its offerings. Quickly, Eram took advantage of industrialization and the democratization of fashion to offer contemporary designed shoes at competitive prices. In the 1970s, Eram became known for its iconic slogan "It would be crazy to spend more!". The brand continues to adapt to trends and focuses on innovation and diversification of its collections to meet the expectations of its customers. By combining support for local production and environmental commitments, Eram strives to remain relevant in the current market while remaining true to its original values.