About the brand

Giorgio Armani

In 1975, in Milan, Giorgio Armani and his partner Sergio Galeotti founded the Armani brand. They initially specialized in men's ready-to-wear clothing. Their first collection featured a revolutionary jacket: unstructured and unlined, it generated enthusiasm and was quickly adapted to women's fashion. Armani is characterized by its minimalist, elegant, and understated style, values that quickly attract an international clientele. The brand thus becomes a symbol of refinement and modernity in the world of fashion. Giorgio Armani's meteoric success led him to gradually expand his fashion empire through various product lines, targeting specific segments: Emporio Armani, for a younger and more accessible fashion, Armani Privé haute couture line, Armani Jeans, a denim clothing line, and Armani Junior, specializing in children's clothing. Beyond clothing, the brand diversifies into numerous sectors. It offers accessories and jewelry under the name Armani Accessories, and expands its offering to the world of interior decoration with Armani Casa, a furniture line launched to create elegant living spaces. Armani also ventures into gastronomy with Armani Ristorante, inaugurated in 1989, and Armani Dolci, a confectionery and chocolate brand. The Armani empire also includes Armani Hotels & Resorts, offering luxury hospitality experiences. Moreover, the brand extends to diverse areas such as flowers and book publishing. The successful diversification of the Armani house testifies to the ambition and vision of its creator. From 1975 to the present day, the Italian brand Armani has established a true empire that spans from haute couture to perfumes, jewelry, and design.