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GUESS UNDERWEARat PARIS

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About the brand

Guess Underwear

Founder

Paul Marciano

Year of creation

1982

Origin

Californie

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GUESS UNDERWEAR is a division of the famous fashion brand GUESS, initially founded in 1981 by the Marciano brothers. GUESS is renowned for its distinctive American style, merged with the European designers' influence. The GUESS underwear line was launched to complement the brand's clothing offering, combining comfort, style, and quality. GUESS UNDERWEAR targets customers looking for products that are both modern and classic, featuring attractive designs and quality materials. The GUESS Underwear division thus perpetuates the bold and glamorous brand image that has led to GUESS's global success.