About the brand

Hipanema

Hipanema was born in 2012 under the impetus of two young Parisian women, Delphine and Jenny, who met in Rio de Janeiro. Struck by the beauty of Brazilian bracelets but tired of having to tie and wear them all the time, they decided to create magnetized versions to make their use easier. Thus was born the idea of Hipanema, combining Brazilian influences and Parisian design. Quickly, their creations gained popularity thanks to their unique and practical aesthetic. Today, Hipanema is known for its colorful and exotic jewelry, inspired by various travels and cultures, reflecting a perfect fusion between cosmopolitan trends and traditional craftsmanship.