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Paris, 17 Rue Montorgueil
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“Embrace the right to express yourself” is the mindset behind ICHI. ICHI belongs to the DK Company group and is a Danish ready-to-wear brand dedicated to the modern, feminine woman. The brand wants every woman to feel free to embrace who she is through what she wears and to express herself confidently. The richness of ICHI lies in its looks, shaped by ongoing research into materials, cuts and colours. ICHI Studio, the brand’s more “French-inspired” capsule, enhances the collections each season. With its favourites and must-have pieces, it brings the essential items not to be missed.