About the brand

Jeff

The Jeff brand, aimed at women and originating from Belgium, was founded in the year 2000 by Alain and Caroline Eaton. The very essence of this brand lies in its fancy knits, the true DNA of Jeff. Season after season, the couple has continued to refine and diversify their product range by gradually introducing floral prints, linen clothing, and t-shirts, thus enriching their collection. Jeff stands out for its feminine, casual, and trendy style without being overly avant-garde, catering to all women. From their very first collection, Alain and Caroline took particular care in selecting raw materials, achieving a harmonious balance between quality and affordability from the outset.