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Paris, 31 Rue Des Rosiers
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Founder
Dan Cohen et Oriel Bensimhon
Year of creation
2003
Origin
France
Other Brand of the group
ELEVENPARIS is a French brand known for its playful T-shirts, innovative and ultra-modern collections, and streetwear clothing. The brand has managed to captivate a wide audience by collaborating with prestigious icons. Founded in 2003 by Dan Cohen and Oriel Bensimhon, ELEVENPARIS enjoys subverting the codes of pop culture, depicting contemporary heroes in a quirky manner, often on the border of humor and provocation. It primarily appeals to a generation in search of direction, suggesting that what matters is not so much the destination but the journey to get there. The brand's philosophy can be summed up in a simple sentence: never take life too seriously, nor take oneself too seriously. It is in this spirit that the motto "Life is a joke" truly resonates.