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Paris, 103 Rue Saint-Denis
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LOSER MACHINE is a clothing brand founded in 2009 by the legendary skateboarder Adrian Lopez. Inspired by skate culture and the rebellious lifestyle of the 70s and 80s, the brand aims to capture the spirit of camaraderie and subversion that characterizes the skate world. With bold designs and a strong emphasis on quality, LOSER MACHINE offers a range of products from t-shirts and jackets to accessories like hats and beanies. The brand stands out for its vintage aesthetic and striking graphics, aiming to resonate with independents and lovers of underground culture.