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Paris, 64 Rue Tiquetonne
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Nudie Jeans, founded in 2001 in Gothenburg, Sweden, by Maria Erixon, quickly established itself as an iconic brand in the denim industry. The brand stands out for its strong commitment to sustainability and ethics, prioritizing organic cotton and environmentally friendly production techniques. Nudie Jeans offers jeans designed to last, with a focus on repair and recycling. Their slogan "Repair, Reuse, Recycle" perfectly sums up this philosophy. Over the years, Nudie Jeans has cultivated a loyal community of denim enthusiasts who appreciate not only the quality and style of their products, but also their ethical and ecological values.