About the brand

Paimar

Paimar is an Italian hat-making house founded in 1975 in Montappone by Giuseppe Marzialetti and his wife Ida Paoloni, in the heart of a region renowned for its hat-making craftsmanship since the 19th century. Drawing on his experience in the historic workshops of the area, Giuseppe oversees the technical and commercial aspects while Ida designs the collections. Originally specializing in children’s hats, the brand quickly expanded to include women’s and men’s lines. In 1993, their son Paolo joined the company and opened Paimar to Asian and Chinese markets after Europe and America. Recognized as “Marche Eccellenza Artigiana” since 2011, Paimar continues to pass down its know-how through two generations and embodies the Italian artisanal excellence of hat-making worldwide.