About the brand

Please

Please is an Italian ready-to-wear brand created in 1993 by Emilia Giberti and Adriano Aere. Specially designed for metropolitan, sophisticated, and independent women, the brand offers dynamic collections suitable for everyday life. Please embodies Italian quality, combined with a relentless pursuit of style and innovation, reflected in the meticulous choice of materials, designs, and washes, all in line with the needs of contemporary fashion. Among its iconic creations, jeans adorned with a heart on the back pocket stand out as a true icon, always recognizable in the casual women's fashion scene. Denim remains the brand's flagship product, symbolizing its commitment to creativity and quality.