About the brand

Smog

Smog is a German menswear brand that is part of the New Yorker group. Its collection is aimed at young men who are attentive to current trends, offering them a wide range of clothing that combines elegance and simplicity. Drawing inspiration from contemporary fashion trends, Smog successfully blends sophisticated style and nonchalance with ease. Smog's philosophy is based on the idea that elegance should not be an effort but a second nature. Each carefully designed piece reflects this duality, giving its customers the opportunity to dress with confidence and ease.