MorePlus informationsd'informations
Paris, 121 Rue Vieille Du Temple
MorePlus informationsd'informations
Founder
Örjan Andersson et Adam Friberg
Year of creation
2002
Origin
suède
Weekday is a Swedish clothing brand founded in 2002 by Örjan Andersson and Adam Friberg. Originally named Weekday Brands, the brand quickly gained popularity for its minimalist and urban style, influenced by pop culture and contemporary subcultures. Weekday is known for its commitment to sustainability, incorporating eco-friendly materials and responsible production practices. In 2008, Weekday was acquired by fashion giant H&M, allowing it to expand its international reach. The brand continues to offer cutting-edge collections while aiming to reduce its environmental impact.