About the brand

Wheat

Founded in 2002, Wheat is a Danish brand dedicated to children’s clothing and footwear, designed to support all their adventures in any season or weather. Inspired by Scandinavian traditions and nature, the brand creates pieces that promote freedom of movement, with fits tested to ensure comfort and mobility. Its collections combine carefully selected colours, hand-drawn prints, and a balance between calm and a sense of adventure. Wheat is committed to producing durable items, certified free from harmful substances and made under ethical conditions, while continuously working to reduce its environmental impact.