About the brand

Wooden Store

Born from a first project between 2008 and 2010, Wooden opened its first store in 2011, the result of its founders’ passion and commitment. Inspired by the idea of simplicity and elegance, the brand was built around a strong concept: wood, a symbol of authenticity, unpredictability, and timelessness. Very quickly, Wooden became more than a label—it grew into a community united by a shared vision of clothing and a strict production ethic: never compromising with fleeting trends, but committed to unique cuts and refined fabrics. Since 2013, Wooden Stores have expanded, allowing the brand to reach new audiences and invite more people to join its journey defined by elegance and individuality.